Jan 13, 2022 | Home Seller Tips
Today’s home buyers are savvier about their buying options than ever before. They are able to research prices, browse listings, and investigate other important factors before even making the first call to a real estate agent. So professional photography and video can make the difference between your home getting a second look or getting skipped. In today’s blog post we’ll explore how professionally-shot aerial photos and videos can help you get your home sold that much quicker.
Buyers Love Having a Birds-Eye View
It’s increasingly likely that buyers will look for aerial photography to help them make their buying decisions. Just like professional ground-level photos of the home and property, and like the video tour that really gives that first-hand feel, aerial shots are something buyers like when evaluating properties.
People enjoy looking at aerial content because it gives them a new perspective. That helps them feel good about their choice to pursue a property. Plus, they take you seriously when you take marketing your property seriously using quality material.
Quality Material Makes Your Property Look Good
Professionals create quality products. They have the skills, tools, and professional eye to make your property and its best features look amazing. Quality marketing materials can even shorten sale time and raise the final list price, too.
Aerial footage is especially effective when topography, land features, and amenities are best displayed from above. Professional aerial shots can really enhance the overall impression of your property.
Professionals Are Certified
The use of unmanned aerial systems – what we commonly call “drones” – is becoming more frequent in the production of commercial photos and videos. But that doesn’t mean there aren’t issues.
Current Federal Aviation Administration regulation requires that UAS equipment be certified and operated by a certificated pilot when used for commercial purposes. This means that you can’t just buy a drone and take pictures to sell your house. You can’t pay your real estate agent to take them either, unless they also meet the FAA regulations. Hiring a certified operator can save you fines or even legal trouble down the road.
When you’re ready to take marketing your home to the next level, contact a reputable real estate agency to get started. Professionally shot aerial photos and videos can really make the difference for a prospective buyer when they make the list of “must-see” listings.
Jan 11, 2022 | Home Seller Tips
Small backyards are not the detriment that sellers seem to worry about. By putting in some work, any homeowner should be able to turn the smallest backyard into a selling feature by highlighting its assets.
Here are some surefire ways to change a cramped backyard into a cozy, outdoor paradise:
Invest In Size Appropriate Outdoor Furniture
Too many people with small backyards make the mistake of picking out patio furniture that is meant for a larger space. While this may not matter for the people living in the house, it will make a world of difference to anybody looking to buy.
Large furniture will make the yard look even smaller and cramped by comparison. Patio furniture is made in all shapes and sizes, and picking out smaller pieces to use in the backyard will make the space look larger and help play to its strengths.
Open Spaces Ignite The Imagination
Too many sellers go overboard in the staging process and end up with a result that has the exact opposite effect. While a fire pit or a water feature will add value to the home, in a small backyard these features can be cumbersome if they are all used simultaneously.
Focus on one or two signature areas, a seating area, water feature or barbeque are good examples, and keep the rest of the yard open and clear so that it looks larger and the buyers can imagine what they could do with the space. Many young couples are looking for a home to raise kids in and a clear backyard helps them visualize the space children have to play.
Treat The Backyard The Same As The Front
While curb appeal is important, it’s easy to forget that the same rules should apply to other outdoor areas of a house. Considering a yard is high on the list of criteria buyers look for in a new home, especially those starting a family, the backyard should be given the same treatment as the front yard.
Remove clutter, weed the gardens, trim the trees and put away any toys, tools or grills that are not part of the staging to keep visitors’ eyes drawn to the actual yard and not lingering away to something unsightly that wasn’t cleaned up.
With enough work and imagination, there are ways to make any perceived drawback into a selling point. Any real estate professional will be able to look through your home and help identify trouble areas and how to fix them.
Dec 17, 2021 | Home Seller Tips
Whether you’re just listing your home for sale or you’ve already started entertaining potential buyers, focusing on your “curb appeal” can drastically increase your chances of a quick and successful sale.
In today’s blog post we’ll discuss how to stage your front and back yards in order to make them seem more inviting and welcoming to home buyers.
It All Starts with a Great Lawn
Whether you’re standing on the street looking at the front of your home or you’re on your patio looking out over your back yard, your lawn sets the tone and is one area that potential buyers are sure to focus on.
You’ll want to ensure that your lawn is very well-kept, with no weeds, dandelions or patches of clover breaking up the continuity of the grass. You’ll also want your lawn to be a healthy green, unless you’re in an area which has some seasonal turnover or your community has watering restrictions.
Use Gardens to Add a Splash of Color
Once the lawn looks incredible, it’s time to move on to your gardens and other landscape features. Gardens are the best way to add a vibrant splash of color to your yard and they can be used to accessorize the front or back of your home to break up the monotony.
Choose flowers or plants that are in season for your area to ensure that they are healthy while potential buyers are driving past and viewing the home. Also, keep in mind that most of the time, less is more; don’t overdo your gardening or you’ll have a small jungle on your hands.
Make Your Backyard Feel as Inviting as Possible
Your backyard will be a major selling feature for many different types of homebuyer – especially those with children. You’ll want to ensure that your backyard feels as inviting as possible. If you have a deck or patio, ensure that you have furniture and your BBQ tastefully arranged so the buyer can picture themselves hosting friends and family.
Staging your front and backyards is just one of the many tasks that you’ll need to take care of in order to prepare your home for a successful sale. For more information about how to prepare your home, contact your local real estate agent today and they’ll be able to share expertise that is specific to your local community.
Nov 4, 2021 | Home Seller Tips
Curb appeal, or how your home looks from the street, is an essential part of preparing to sell your house. It’s also where comparison with your neighbors’ homes is inescapable which poses a problem if you’re both on the market. Read on for five ways to boost your own curb appeal.
Open Up: Garage Doors With Impact
In most homes, the external facade is taken up largely by the garage door which means it’s a big influence on how people see your home. Embrace that. Style your garage door to suit your home, touch up the paint or trim, or even do a full overhaul with a brand-new door.
Balance Out: The Appeal Of Symmetry
Not only is a symmetrical design visually appealing, it’s also quick and easy to do. If your home doesn’t allow for large symmetrical designs because of its structure — if it has a garage on one side, for example — focus in on specific elements. Consider the front door, maybe, where fixtures are easier and cheaper to update.
Sit Back: Inviting Outdoor Seating
A great way to attract buyers is to think like them and what search-weary buyer doesn’t enjoy a moment to relax? Arrange an aesthetically pleasing seating area outside your home. It will become a welcoming space that can offer buyers the chance to sit down and dream about owning your home. A clear and attractive walkway is also very inviting, so be sure to spruce yours up or install a whole new one to, literally, lead buyers to your door.
Admire The Art: Accent With Outdoor Pieces
Put a little of your home’s personality out front to attract the interest of like-minded buyers. Weather-resistant art pieces are a great way to accent your lawn or entrance. Consider the welcoming sound of wind chimes, or a sculpture or two. Even birdbaths can provide simple but effective artistic highlights.
Look Critically: Get Outside Eyes
When you’re close to your home, it can be hard to view it as a buyer would in other words, critically. This is an essential step, though, in creating effective curb appeal. So, consider getting another person involved. Someone who can look at your home objectively and provide a clear assessment of your home’s strengths and weaknesses.
Speaking of outside eyes, don’t forget about your local real estate agent. Turn to us with questions, or for advice, at any time after all, we know what works in your neighborhood!
Oct 22, 2021 | Home Seller Tips
Luxury estates can be a challenge to sell. The more expensive a home is, the less potential buyers there are. The biggest hassle is going through the process with people who can’t actually afford the home, only to have it fall apart at the last minute.
Here are some ways to make sure the property is only being viewed by qualified buyers.
Only Accept Offers From Buyers Who Are Pre-Qualified From A Lender
One of the only ways to guarantee a buyer will be able to afford a luxury home is to let the bank do the work on your behalf. By only accepting offers from people who have been pre-qualified by a lender, it allows the seller the peace of mind of knowing that every offer is a legitimate one.
Luxury Agents Will Have Vetted Their Clients
Working with a real estate agent with a specialty in luxury properties is one way to make sure the vetting process is handled effectively and legally. These agents do not have time to waste with people who can’t afford a home in this price range and they will have a roster of clients who are not only looking for a new luxury house, but can afford one. Talk to the neighbors and see who their buying agent was. This will give an idea of which professionals are working with clients who can afford the neighborhood.
Use Broker Open Houses Over The Traditional Open House
Hosting an open house in a luxury home is a dangerous prospect. There is no way of knowing how many visitors can actually afford the home and how many just want to look around to see how the other half lives. On top of that, it’s a serious safety risk as luxury open houses bring out potential thieves to case the place and see what the security is like.
For luxury sellers a broker open house is the best course of action. These open houses are closed to the public and only available to brokers who have clients that are looking for a luxury home.
There are more luxury homes on the market than buyers and standing out is important if you want to sell quickly. Trying to sell a home like this on your own is a disaster waiting to happen. Make sure to talk to real estate agents in the area who deal with luxury properties until you find one you are comfortable with. Contact your local real estate professional today for more information.
