Mar 30, 2017 | Home Seller Tips, Uncategorized
There are plenty of ways to market your home online, but social media has become one of the best ways to catch the attention of interested homebuyers in the past few years. If you’re currently determining a marketing strategy for your home and are wondering about social media, here are a few ways you can use Snapchat and see your chances for selling increase in an instant.
Focus On The Details
Since Snapchat is all about striking, quick pictures that appear and disappear before your eyes, it’s a great way to highlight the best features of your home so you can pique the interest of a homebuyer. Whether you decide to take a snap of your unique bathroom tile, the expanse of your backyard or your stainless-steel appliances, the instant visual can give interested parties the impetus they need to show up at your open house or stop by for a more in-depth look.
Create Your Own Geofilter
Many users of Snapchat like to use geofilters, which are an illustration or overlay that appears on top of the picture to give the viewer a sense of where they are. In the case that you’re trying to sell your home, you can enlist the help of your agent to create your own geofilter with your home’s address or neighborhood. A geofilter will not only add a touch of uniqueness to your picture, it will allow potential homebuyers to determine if your neighborhood and home are what they’re looking for.
Deal With An Experienced Agent
It’s entirely possible that you already have your own Snapchat account and many followers, but if you don’t, it’s best to enlist the services of a seasoned real estate agent who will be able to use their network to attract interested buyers. The only people who will be able to see your snaps in the event that you’re selling your home will be users linked to your account, so having a real estate agent who can leverage their connections makes it much easier to sell your home to the world.
Social media is a great marketing tool when it comes to putting your home up for sale and attracting buyers, but it’s important to have a following and engage the viewer with the right details. If you’re getting prepared to put your home on the market, contact your trusted real estate professionals for more information.
Mar 21, 2017 | Home Seller Tips, Uncategorized
From making sure the exterior looks impeccable to touching up the paint, there are a lot of things that go into the kind of open house that will draw in potential buyers. You may not know, though, that the senses can have a significant impact on how people will perceive your home, and scent can be highly powerful. Instead of leaving your home sale up to a clutter free space and an elegant exterior, try out the following aromatherapy scents to make an even better impression.
The Calming Influence Of Lemon
There’s a reason that lemon is one of the most common scents when it comes to cleaning products, and it’s no different when it comes to harnessing the power of aromatherapy. Instead of cleaning the tabletops with a lemon-scented cleaner, however, test out a lemon scent as a way to naturally calm the system. Not only does it assist in boosting circulation, it will also serve as a calming influence if your buyers happen to be anxious or having an off day.
Greater Retention With Rosemary
Most people are familiar with the herb of rosemary when it comes to cooking or baking, but its lively scent can also have a positive impact when it comes to your open house. Because rosemary can improve memory retention and wake up the body, it can be perfect for helping viewers remember a lot of the little details of your home. It can also help to improve fatigue and aches, which can help home buyers feel at ease in your space.
A Peppermint Energy Boost
The scent of peppermint may be more common around the holiday season, but a small dose of it can actually have a positive impact on a person’s overall well-being. Since peppermint is an instantly invigorating scent, it can work to boost energy and help with a person’s ability to reason. For someone who’s an interested buyer, it may very well help them see the benefits of your home and come to a conclusion more quickly.
There are many ways to make your home appeal to home buyers, but adding an aromatherapy scent can go a long way in engaging the senses and truly enriching a viewer’s experience of your home. If you’re currently looking for staging tips and are getting prepared to put your home on the market, contact your local real estate professional for more information.
Mar 1, 2017 | Home Seller Tips, Uncategorized
With all of the busyness of the winter months and most people settling in for the season, it can be hard to achieve a successful home sale at the end of the year. Fortunately, if you simply can’t wait to put your home on the market, here are some staging tips that will engage potential buyers so you won’t have to wait much longer for an offer.
Add Accents To Your Neutrals
It’s often the case that a home with neutral colors will show better because potential buyers can envision themselves in it, but there are ways to dress up neutral tones that will add spark. Instead of leaving your place too ho-hum, try punching up the color palette with a few bright pieces that will catch the eye. Whether you add a throw, some pillows, a vase or a vivid painting, this can be a simple way to create a lasting impression.
Let The Light In
The winter months can be a more difficult time to let natural light in, but few things will have a more positive impact on how your home shows than the lighting. A warm, homey space that is lit in a way that maximizes your home’s best features will be sure to make potential home buyers interested. In addition, good lighting will work to minimize any flaws that might be more visible in a less flattering light.
Don’t Forget About The Senses
It’s easy to get so involved in cleaning and de-cluttering your home that you forget about creating ambiance, but engaging the senses can have a very positive impact on potential home buyers. Instead of leaving this aspect to chance, you may want to bake something to create a pleasant scent or play music so that people viewing your home will stick around a little longer. Potential home buyers may not be aware of it, but engaging the senses can have an unconscious effect on the impression your home leaves.
The winter months are not always the best time to put your home on the market, but it may just mean that you’ll need to put in a little more effort to make the sale. By engaging the senses and adding color to a neutral palette, you may just snag an ideal offer. If you’re currently preparing to put your home on the market, contact your local real estate professional for more information.
Feb 28, 2017 | Home Seller Tips, Uncategorized
There are many traditional ways to sell your home, from the MLS listings to a sign in the front yard. However, the ease of the Internet and the utility of social media can make it easier than ever to find the right buyer. If you’re getting prepared to put your home on the market and are trying to determine a strategy, here are some ways you can use social media to improve your selling odds.
Tweet Out The Details
Twitter accounts may more frequently be linked with a person, but because of the short burst of information involved in a tweet, it’s actually a great way to market your home. Whether you want to shout out a particular detail that’s worthy of recognition or make a more general statement about what it offers to potential homebuyers, this can be a clever means of getting the attention of interested parties. It’s just important to make sure you don’t overdo it, so stick with a few tweets per day.
Create Your Own Website
Most homes will have a page on their real estate agent’s website, but having your own website for your home can be an easy means of drawing people in to its best features. While it doesn’t have to cost money or be too fancy to attract the right people, you’ll want to make sure that you have professional photos and pertinent information so the right buyers will be able to determine if it’s a good option for them.
Post On Facebook
According to Postling, up to 80% of real estate agents use Facebook to market their properties online, and this means that Facebook can be an ideal site for you to find an audience. It might seem surprising, but many people search for homes for sale on Facebook, so having a page set up that provides the right details and has some striking images may just snag you the homebuyer you’re looking for. It’s also a great way to leverage your group of friends and reach even more potential buyers.
It’s beneficial to utilize more traditional methods when it comes to selling your home, but there are plenty of ways that you can use social media to enhance your home’s profile and find unexpected leads. If you’re currently getting prepared to put your home on the market, contact your local real estate expert for more information.
Feb 17, 2017 | Home Seller Tips, Uncategorized
It’s often so exciting to think of buying a new home that homeowners forget about the sale, but there are a lot of details involved in putting a home on the market. Whether you’re just considering selling or are readying to put your home up, here are some things you might not know about the process.
Marketing Strategy Is Important
The days of putting a sign on the front yard and waiting for buyers are gone, so it’s important to have a strategy that will successfully highlight your house. Whether you decide to make a website, use social media or invest in a professional photographer, ensure you’re prepared to put your home out there.
The Right Price Is Everything
You have the ability to change your asking price at any time, but it’s best to hit the market with a price that is both reasonable and competitive. This will not only prevent your home from lingering on the market, it will make it more likely you’ll get the offer you’re looking for.
Fixing It Up Is Important
You might want to avoid minor fix-ups before selling your home, but maintenance issues can impact the offers you’ll receive. Instead of leaving these for the next homeowner, put time aside to do paint touch-ups, repair doors or insulate the windows so the small things don’t affect your offer.
Prepare To Pack
It’s great to receive an offer on your home, but packing up can be one of the most stressful aspects of moving. Instead of leaving this to the last minute, do some preliminary ‘spring cleaning’ to discard the stuff you won’t use and pack up the stuff you won’t soon need. This will make moving out a little smoother.
Be Ready For An Open House
It can be a pain to stage your home and leave on short notice to accommodate an interested homebuyer, but a good open house is one of your best bets for selling your home. This means your house should be clean and clutter free all the time so only a few last-minute fix-ups will be required.
There are a lot of things involved in selling your first home, but by completing the little fix ups and choosing the right price, you’ll be well on your way to an interested buyer. If you’re currently getting ready to put your home on the market, contact your real estate professional for more information.
Jan 24, 2017 | Home Seller Tips, Uncategorized
There are a lot of different factors that go into selling a home for the first time that can make it a stressful process, but there are a few things home sellers should avoid for a successful sale. If you’re going to be putting your home on the market in the near future and are hoping for quick success, here are some common mistakes you’ll want to be sure to bypass.
Pricing Your Home Too High
It’s entirely likely that there’s an amount you have in mind when it comes to selling your home, but it’s important that your asking price is in line with the market conditions and what’s being offered. Instead of winging it, check the local neighborhood listings and see what similar homes are selling for so yours won’t be left to linger on the market.
Forgetting The Small Repairs
After you’ve put your home up for sale and have arranged an open house, one of the first things people will notice is the small repairs; like paint chips or loose doorknobs; that haven’t yet been fixed. Instead of letting this negatively impact the offers you’ll receive, complete the little fix-ups before you schedule your open house so potential homebuyers are not turned off.
Missing On Marketing
There are so many avenues for selling a home these days that it can be hard to know which way to go. However, it’s best to consider all of your options and utilize social media to widen the audience you’ll attract. Keep in mind that if you’re investing in a website or brochures, it’s important to hire a good photographer to show your home in its best light.
Selling It On Your Own
Hitting the market on your own can be rife with a lot of questions, so as a first-time seller you may want to consider the services of a real estate agent. It’s just important to ensure that the person you choose is qualified and has experience in your community so they can steer you in the right direction and offer up helpful advice when it’s required.
Selling a home for the first time can be a stressful thing to take on, but by utilizing the right agent and having reasonable expectations, it may be off the market before you know it. If you’re getting ready to put your home up for sale, contact ma and I can introduce you to one of our real estate professional partners. David – 978-728-5104
